Have you ever attended a business conference that began each day with prayer and continually connected your business with God’s purpose for your life?
I spent the first week of October 2019 at a live event in Atlanta that felt like a business conference and Christian retreat all in one.
Magnify LIVE was life-changing in so many ways. The incredible Sara Anna Powers put on this incredible event for faith-filled entrepreneurs looking to increase their impact in the world.
If you’ve never attended a live event, you’re missing out on something special. Being face-to-face with someone creates a true connection. I want to share my 5 biggest takeaways from this event so you can feel like you were there!
Let me set the scene for you first – we were in this very cool, urban, modern-designed room with gigantic garage doors that closed to give us privacy. And we needed that privacy! So many hopes and dreams and struggles were shared through tears and heartfelt moments.
I attended as a VIP, which I highly recommend. 10 out of 10. If you’re going to spend the money on travel, lodging and everything that comes with a 4-5-day trip, do it all the way! Get the full benefits!
My VIP ticket was well worth it. The networking opportunities during the daily VIP sessions created lasting business and personal relationships. I have 2 discovery calls with potential clients who I met in those sessions. I also have several future partnership possibilities in the works.
The Best Decision
I made an out-of-character decision on my lodging for the event. I chose to stay in an AirBnB with three other people, despite my introverted tendencies and need for alone time to recharge my batteries. Two of the three people were total strangers and I only knew the other person virtually. We’d never met in person.
Choosing this AirBnB may be the best decision I made concerning this event. I made three incredible friends and by the end of the week, we felt like we’d known each other for years. We bounced business ideas off one another. We talked about our families. We planned ways to stay connected well into the future. We even sat in ridiculous Atlanta traffic and marveled over how anyone could deal with that on a daily basis.
I highly encourage you to get out of your comfort zone and try an AirBnB with other attendees at your next event. You might make some new biz besties!
The 5 Big Takeaways
Ok, let’s get to the good stuff. Here are my 5 biggest takeaways from Magnify Live. (I say biggest because I certainly had more than 5, but I’m sharing the most valuable with you.)
1. It’s okay to want to make good money.
For some people, especially Christians, it feels wrong to want to make a lot of money. We did some major “money mindset” work at this event and I learned how the heart behind the want for more money is what really matters. What do you want to do with that money?
Money can be a weapon for good. We can do some amazing things, including advancing God’s purpose for our life, when we make a lot of money.
2. The importance of positive thoughts.
Did you know you can retrain your brain to trend towards positive thoughts more often than negative thoughts? It comes down to noticing each time you have a negative thought and replacing it with a positive one.
I’m fascinated by the difference in mindset between 97% of ordinary people and the 3% who are super successful. That 3% knows how to keep the positive thoughts front and center.
It can be as simple as saying, “Everything is happening FOR me” instead of “Everything is happening TO me”.
3. Consistency on your free platform.
This takeaway is a little more practical than the first two. Your free platform is where you regularly give out free tips. Your blog, Facebook lives, a podcast, a YouTube channel, etc. You need to pick the one you know you can stick to consistently and provide high-value tips and lessons on that platform.
Of course, we all want to get paid for our services… that’s why we own a business. But those freebies help your audience trust you and see the value in working with you.
4. Connection is the heart of it all.
We don’t need to try to convince everyone to work with us. We just need to show up as ourselves and the right people will say yes!
When you try to appeal to everyone, you connect with no one and actually hinder your own growth.
A lot of the way you connect comes down to your copy. Are you worried that you aren’t connecting with your audience in the best way? Let’s chat about the different ways we can work together to create more connection!
5. The importance of “pre-revenue”.
A very successful business owner at the event said, “Million-dollar businesses invest pre-revenue to put the foundations in place.” Will a house stand without a solid foundation? Neither will a business.
Pre-revenue has always been scary for me because there’s no guarantee that it will be worth it. But once again, that’s not how the 3% think. They know and understand that investing pre-revenue is often the only way to find true success.
In addition to these 5 takeaways, I also left feeling like my soul was refreshed and rejuvenated. From beginning each day in prayer to the worship music that played during breaks to the God-inspired revelations so many people had about the purpose for their business… God was present and moving mountains at Magnify Live!
Now that you know my 5 biggest takeaways from Magnify Live, I want to hear from you! Did you attend this event? Tell me what you took away. People often have different experiences in the same room.
Have you gone to another event that left a big impact on your life and business? I want to hear about that too! What events should I add to my 2020 schedule?
Email firstname.lastname@example.org and let me know!
About the Author: Chrissie is a copywriter by trade, specializing in helping online coaches reach their ideal client. Email email@example.com to see how she can help with your copy needs.